Why Backorder a Domain Name?


Thinking of the ideal domain name is one of the most important steps in the webmaster process. If the domain name is currently being held by another company, the webmaster can backorder domain names.

When ordering a domain name, the first step in the process is to find a domain name that is not currently registered to another owner. Researching open domain names may leave the webmaster with a long list of registered domain names that were perfect for the business or website being created. Patience is often the key element in designing and starting up a website and in order to do that you may have to backorder a domain name.


There are literally thousands of website domain names sold every day. These domain names can be registered for a minimum of 1 year and a maximum of 10 years. Some websites will evolve into full blown web businesses or websites and others will fall to the way side only to be forgotten. These forgotten websites or failed startups will often become expired domains that can be backordered. When a webmaster chooses to backorder a domain name, they are saying, "I want that domain when you let it expire!"

The Expiration Process

Once the domain name expires, the domain will be placed in Registrar Hold status. This status means the registrar will hold the domain name until the owner contacts them for a renewal. This stage can last up to 45 days. If the owner does not contact the registrar, the domain name will be deleted by the registrar and the domain name will move into Redemption Period status. This can last up to 30 days and is the last chance for the owner to restore the domain. From the Redemption Period status, there is a larger fee to restore the domain to active status.

How to Backorder a Domain

In order to backorder domain names, you must contact a domain service that offers backorder processing. These can be individual registrars or a registrar service. All backorder requests are handled on a first come, first serve basis. This means if you are the first person to backorder a domain name, you will be the first person given the chance to buy the domain name when it expires. The cost to backorder a domain name differs from registrar to registrar. Some registrars charge as little as $20.00 to backorder domain names, while other push the domain name into an auction setting in order to make more money on the registration of the expired domain. The higher the PR and the traffic of an expired domain name, the higher the competition will be for that domain name.

Posted with STEMGeeks